
6X
ROAS over 12 months
4,000+
New IG followers
Record
Breaking sales figures for Millies Birthday
Millie Savage
2022
Project scope
Millie came to Mesmerise during a transitional period in her business. She was expanding operations and needed someone she could trust to manage her marketing efforts while she focused on other areas.
Her company was undergoing a restructure, with a new general manager recently hired and multiple moving parts to oversee. She needed a marketing partner who could create structure, consistency, and results without adding to the overwhelm.
We developed and launched full-funnel Meta campaigns targeting Millie’s entire product range, from ready-to-wear pieces to bespoke custom designs. Each stage of the funnel was tailored with creative and messaging designed to move prospects from awareness to purchase, while building brand affinity along the way.
Our approach ensured that her marketing efforts ran smoothly and effectively, freeing Millie to focus on managing the business and driving its next stage of growth.